Marketing is Key to Selling Your Home in Today’s Market

Thinking of listing your home, but unsure whether now is a good time to sell?

While our lives have been turned upside down in many ways the past few months, plenty of interested home buyers are still out there looking. Mortgage interest rates and housing supply are low, and despite the effects coronavirus has had on the economy, demand for homes remains incredibly strong. Nevertheless, in today’s market, many potential buyers and sellers are still wondering whether to move forward with their plans.

If you’re considering listing your home, it’s vital to choose an experienced real estate professional who truly understands what it takes to market a home in these unique conditions and is committed to delivering results.

Coldwell Banker agents give you access to unsurpassed marketing tools and resources that are crucial to successfully selling your property in today’s market, including:

Property Marketing Our property spotlight marketing plan enables agents to reach potential buyers quickly to get the news out when a new home hits the market, ranging from property video tours to a dedicated property website to online advertising, professional photography services, customized email distribution, social media posts, mailed property announcements and a digital area REALTOR® notification. Your home will also appear on all major websites, including realtor.com®, Zillow®, Trulia, coldwellbanker.com and ColdwellBankerHomes.com.

Market Updates If you want to learn more about how real estate is doing in your area, your Coldwell Banker agent can send you a weekly Market Report detailing activity to keep you fully informed. Your agent also can share a detailed report showing your home’s value as well as comparable homes that have sold nearby.

Virtual Property Showings If you choose, your agent can show your home virtually using video and apps to keep you and potential buyers safe while still showcasing your property’s unique features.

Virtual Mortgage Process and Closings Our mortgage partner, Guaranteed Rate Affinity, offers digital tools that allow buyers to get pre-approved online or by phone, and to complete and sign mortgage documents digitally. Real estate transactions are still closing every day, and as the country continues reopening, you have the choice of conducting this process through virtual or in-person meetings.

If you are interested in selling your home this spring or summer, our agents are well-equipped to help you with all your real estate needs. Get started today by contacting a local Coldwell Banker agent to discuss your real estate needs and to schedule a virtual or in-person appointment, or visit ColdwellBankerHomes.com.

By |2020-06-04T13:21:29-06:00June 4, 2020|

About the Author:

Leave A Comment