SALT LAKE CITY, Utah – August 21, 2015 – Coldwell Banker Residential Brokerage, Utah’s leading real estate services company, announced it has launched ColdwellBankerHomes.com, a new consumer website that unifies 17 brokerage websites that served 50 of the largest 100 metropolitan areas in the U.S. The new site features all of NRT’s Coldwell Banker® branded and MLS property listings in the regions the company serves. NRT is the parent company of Coldwell Banker Residential Brokerage.
The site replaces UtahHomes.com, and visitors to that site will automatically be transferred to ColdwellBankerHomes.com. Visitors will be prompted to search for a property in their local market area, and will have the ability to search in markets across the country.
“ColdwellBankerHomes.com competes directly with some of the leading real estate websites in the nation and our visitors now have access to some of the largest markets across the country all on one site,” said Chris Jensen, president of Coldwell Banker Residential Brokerage.
“The new site still retains our customers’ most popular features, and new functions have been introduced to greatly enhance their experience,” continued Jensen. “We are confident that homebuyers and sellers will greatly appreciate the design and functionality of ColdwellBankerHomes.com and will make this site their primary location for all of their real estate needs.”
The responsive-design site offers virtual tours, photos, property videos, community profiles, city and school reports, interactive maps, tips for buying and selling a home, and Coldwell Banker property management and rental listings. Consumers can also request a report on their home’s value in today’s market. The site effortlessly converts to computer, mobile and tablet format.
Agents affiliated with Coldwell Banker Residential Brokerage receive a free personal profile page, and have the ability to upload a video profile, unlimited photos for each property, and send automatic email alerts on new properties, price reductions and open houses to customers who opt-in. Leads on properties listed by a Coldwell Banker Residential Brokerage affiliated agent will be sent directly to the agent through HomeBase InTouch, Coldwell Banker Residential Brokerage’s customer relationship management system.
About Coldwell Banker Residential Brokerage
Coldwell Banker Residential Brokerage, a leading residential real estate brokerage company in Utah, operates 10 offices with more than 700 affiliated sales associates serving the communities of the greater Wasatch Front. The company offers residential and commercial brokerage, corporate relocation and mortgage services. Through its internationally renowned Coldwell Banker Previews® program, the company is widely recognized for its expertise in the luxury housing market. Coldwell Banker Residential Brokerage, online at ColdwellBankerHomes.com, is part of NRT LLC, the nation’s largest residential real estate brokerage company. For more information, please visit ColdwellBankerHomes.com or call 801.563.8700.